Thursday 21 January 2016

Target Audiences, Publishing Houses, Social Groups, Socio-Economic Groups.

Bauer Media: Using the website Bauer Media I researched some music magazines.

Kerrang! Magazine:








Q Magazine:





Mojo Magazine:









Publishing Houses-

What is a publishing house?: A publishing house is another name for a publishing company. It is a company that takes the written work of a writer and makes it available to the general public.

Music Magazines with different publishing houses:
-NME: Published by TimeInc.UK
-Rolling Stone: Published by Jann Wenner
-VIBE: Published by Spin Media



Socio-Economic groupings-
Socio-economic group, or SEG, is a classification that aims to bring together people with similar social and economic status.

The groups are most often defined as follows:-  

A- Higher managerial, administrative, professional e.g. Chief executive, senior civil servant, surgeon

B - Intermediate managerial, administrative, professional e.g. bank manager, teacher

C1- Supervisory, clerical, junior managerial e.g. shop floor supervisor, bank clerk, sales person

C2 - Skilled manual workers e.g. electrician, carpenter

D- Semi-skilled and unskilled manual workers e.g. assembly line worker, refuse collector, messenger

E - Casual labourers, pensioners, unemployed e.g. pensoiners without private pensions and anyone living on basic benefits

Looking at these things will help me when creating my magazine and thinking about target audience etc.

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